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When it comes to develop small microsites or web forms using cloud or landing pages, we like to take the approach of building a set of backend pages that would accept a set of parameters and return JSON, and another set of landing pages that will consume the backend using AJAX.

This methodology allows our team to run the front end and the back end development...

The new Create Random Data Extension Feature Creating random audiences based on a master Data Extension can be done thanks to a new feature in ET that allows you to create a random Data Extension. However there are times where you will be forced to use a Query Activity to distribute your audience into different and equally random groups (for example, combining your audience with a Data...

Yesterday we were looking for a way to generate a CSV file based on a request for data to a Data Extension. Turns out that you can accomplish this with a few lines of code in Server Side JavaScript using Landing Pages. Just create a new Landing Page that has Text as the content type and add the following code:   [gist id="d8e0adb93efaebe015d3f6bcf2d5b79e" ]   As you can see in the...

I can’t tell if this has performance implications yet, but one trick I learned is that if you need to get information from ET that might by available in a Data View you can do so by using the LookupRows function: [gist id="28fc7710dc6ae6ca874c784893d6873f" ]...

A colleague asked me yesterday if I had worked with encrypting values using AMPScript and performing decryption later in a third party application. I replied to her that I was in fact able to perform such thing, and that I will provide her with some code examples. However, as I was putting together a little code snippet, I decided to write this post to give an overview...